Job Description
- To help and support in preparing the Business Plan/Marketing plan/Tactical Plan/Action Plan/Account Management plan for all the departments line items/Services for the full year in coordination with the department managers.
- Identify market drivers/growth drivers for each Unit every year.
- In coordination with the department managers and top management –KPIs for overall business should be well established and monitored.
- To create a Product sheet in alignment with financial budget allocation.
- To create a Corporate and event calendar and manage the resources accordingly.
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
- To Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- To quarterly review, the performance of each product based on the approved marketing/budget plan.
- Managing all marketing activities within the department.
- Coordinating marketing campaigns with sales activities.
- Creation and publication of all marketing material in line with marketing plans.
- Planning and implementing promotional campaigns and product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Analyzing potential strategic partner relationships for company marketing.
· Any other Marketing activities as per the management requirements.
- Contributing ideas to marketing campaigns.
- Conducting research and analyzing data to identify and define audiences.
- Coordinating promotional activities, events, and interviews.
- Managing production and performance of multimedia content.
- Writing and proofreading creative copy.
- Resourceful with high communication skills with different suppliers.
- Communicate and Coordinate with different departments like sales, finance, HR to run the department daily requirements.
- Visit and build a good relationship with different marketing departments in different clinics and hospitals.
- Arrange video shooting events with different doctors and clinics.
- Arrange different activities inside the clinics and different consumer POS.
- Introduce good ideas for gift items for different clients like doctors, nurses, and consumers.
- Maintaining, and updating the product information on the company’s different websites and tracking data analytics.
- Updating databases and using a customer relationship management (CRM) system.
- to manage social media campaigns from ideas, execution, and follow-up.
- Monitoring the performance of marketing campaigns.
