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Digital Marketing Specialist
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Job Description

  1. Develops and executes digital marketing campaigns that align with the companys marketing goals.
  2. Research and analyze digital marketing trends and best practices.
  3. Manages and optimizes SEO campaigns to improve website rankings.
  4. Creates and manages PPC (Pay-per-click) campaigns to drive website traffic.
  5. Develops and manages social media marketing campaigns to engage with target audiences. Monitor and respond to social media mentions of the company.
  6. Create and manage email marketing campaigns to nurture leads and generate sales.
  7. Track and report on the performance of digital marketing campaigns and suggest improvements and actions.
  8. Works with other marketing team members to develop and implement marketing strategies.
  9. Works closely with external content management agencies ensuring timely completion of agreed deliverables per the approved calendar/schedule.
  10. Working closely with internal teams proposes (including budgeting), and executes the approved marketing calendar.
  11. Works with the Finance team to keep track of marketing spending and highlights concerns, if any.
  12. Proactively works with the Procurement team in the vendor selection & vendor rating process.
  13. Manages the PR, PO, and GRN process for Marketing for activities handled
  14. Stays current on marketing tools and trends and recommends appropriate Line Manager recommendations.

Posted By GF Corys Piping Systems
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