Job Description
Marketing Responsibilities:
- Develop and execute marketing plans and strategies to meet company objectives.
- Create engaging content for social media, websites, email campaigns, and other marketing channels.
- Manage and optimize digital marketing campaigns, including SEO/SEM, PPC, and social media advertising.
- Conduct market research to identify trends, opportunities, and customer needs.
- Analyze marketing data and metrics to measure the effectiveness of campaigns and strategies.
- Coordinate and participate in promotional activities and trade shows.
- Maintain brand consistency across all marketing materials and channels.
Administrative Responsibilities:
- Provide general administrative support to the team, including scheduling meetings, handling correspondence, and maintaining office supplies.
- Assist in preparing reports, presentations, and documents.
- Manage office operations, including filing, record-keeping, and data entry.
- Coordinate travel arrangements and manage calendars for senior staff.
- Handle incoming calls and direct them to appropriate personnel.
- Support HR functions, such as onboarding new employees and organizing company events.
