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Job Description

Lotus Magazine is hiring for the position of Digital Marketing Role

Immediate Hiring - Digital Marketing Role

Job Requirements:

1. Developing and Executing Digital Campaigns: Creating, planning, and implementing digital marketing campaigns across platforms to align with the company’s goals, like increasing brand awareness or generating leads.

2. Content Creation & Management: Crafting and managing engaging content for social media, blogs, websites, and emails. This includes aligning content with brand messaging and audience needs.

3. Search Engine Optimization (SEO): Conducting keyword research, optimizing on-page elements, and building backlinks to improve organic search rankings and drive relevant traffic.

4. Social Media Management: Managing social media profiles, creating a posting schedule, engaging with followers, and analyzing performance metrics to refine strategy.

5. Email Marketing: Designing email campaigns for lead nurturing, customer engagement, or sales conversions. Includes creating segmented lists, developing personalized content, and tracking performance.

6 . Paid Advertising (PPC): Setting up and optimizing pay-per-click campaigns on Google Ads, Facebook Ads, and other platforms to maximize return on ad spend (ROAS) and achieve specific KPIs.

7. Analyzing and Reporting: Using analytics tools like Google Analytics and social media insights to monitor campaign performance, identify trends, and make data-driven recommendations.

8. Website Management & Optimization: Ensuring website content is up-to-date, performing usability improvements, and conducting A/B tests to improve the user experience and conversion rates.

9. Customer Engagement & Community Management: Responding to customer inquiries, managing online reviews, and fostering an active community across online platforms to build loyalty.

10. Staying Updated with Industry Trends: Keeping up with the latest trends, algorithm changes, and emerging tools to ensure digital marketi

If you meet the qualifications, send your CV now!

Apply at: Type: Full-time

Pay: AED2,500.00 - AED3,500.00 per month