At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to a more sustainable future, while you grow within our vibrant, diverse culture of trust and belonging. If you're up for challenging the status quo, join our team of pioneers and make your mark on the future with us.

Do you dare to make an impact?

As a Brand Manager at Henkel Egypt, you will be responsible for developing and executing brand strategies to drive growth and enhance the market presence of our products. You will collaborate with cross-functional teams to implement marketing campaigns, conduct market research, and analyze consumer insights to ensure the successful positioning and promotion of our brand. The ideal candidate has a strong understanding of marketing principles, excellent communication skills, and a track record of delivering successful brand initiatives.

YOUR ROLE

• Develop and execute brand strategies to achieve business objectives and increase market share.
  
• Conduct market research to identify consumer insights, market trends, and competitor activities.
• Manage brand profit and loss (P&L) from top line to bottom line, ensuring revenue targets and profitability goals are met.
  
• Work closely with the sales team to develop and execute commercial measures and portfolio management initiatives that drive sales growth and market share.
• Analyze and interpret market data to develop actionable recommendations for product positioning and brand differentiation.
  
• Manage marketing budgets and allocate resources effectively to achieve maximum return on investment.
  
• Implement 360-degree marketing campaigns, including media planning, digital plans, below-the-line (BTL) activities, outdoor advertising, radio promotions, and visibility initiatives.
  

YOUR SKILLS

• Bachelor's degree in marketing, business administration, or a related field (Master's degree is a plus).
• Proven experience as a brand manager or similar role in the FMCG industry with at least 5 years of experience.
• Strong knowledge of marketing principles, brand management, and consumer behavior.
• Excellent analytical skills with the ability to interpret market research data and make data-driven decisions.
• Creative mindset with the ability to think strategically and develop innovative marketing campaigns.
• Strong leadership skills and the ability to collaborate effectively with cross-functional teams.

Henkel is an equal opportunity employer. We look for a diverse team of individuals who possess different backgrounds, experiences, and mindsets.