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Design and implement visually appealing displays that drive customer engagement and sales, ensuring alignment with brand standards.
Conduct regular store visits to assess visual merchandising effectiveness and provide actionable feedback to store teams.
Collaborate with marketing and sales teams to integrate promotional campaigns into visual displays, maximizing visibility and impact.
Analyze sales data to identify trends and adjust visual merchandising strategies accordingly, optimizing product placement.
Train and mentor store staff on visual merchandising best practices, fostering a culture of creativity and brand advocacy.
Lead seasonal visual merchandising initiatives that create excitement and relevance, enhancing the overall shopping experience.
Coordinate with external vendors for display materials and props, ensuring timely delivery and quality standards are met.
Evaluate the performance of visual displays through customer feedback and sales metrics, making adjustments as needed.
Develop and maintain visual merchandising guidelines and manuals that serve as a resource for store teams.
Stay updated on market trends and competitor activities, using insights to innovate and refresh visual merchandising approaches.

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