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Job Description

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.

Experience:

• 5-10 years of relevant experience.

Key Responsibilities:

1. Market Research & Analysis:Conduct market research to identify customer trends, competitor offerings, and demographic data.
   Analyze data to gain insights and inform strategic decisions.
   
2. Branding & Creative Collaboration:Work closely with creative teams to develop branding ideas, graphic designs, promotional materials, and advertising copies.
   
3. Marketing Channels & Strategy:Identify and utilize effective marketing and promotional channels, including media platforms, to communicate product messages to customers.
   
4. Campaign Performance Evaluation:Evaluate the performance of marketing campaigns and strategies by assessing key performance metrics (KPIs).
   
5. Campaign Development:Create innovative marketing campaigns based on solid data analysis and present recommendations to management.
   
6. Client Relationship Management:Establish and maintain relationships with new and existing clients through networking and prospecting.
   
7. Goal Setting & Targeting:Set marketing goals and objectives to approach customers through appropriate marketing channels.
   
8. Outbound & Inbound Marketing Support:Contribute to both outbound and inbound marketing efforts, showcasing expertise in event planning, advertising, optimization, and content development.
   

Skills & Abilities:

• Strong understanding of marketing principles and strategies.
• Proficiency in marketing tools and platforms.
• Excellent communication, creativity, and project management skills.